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Sample Email Follow-Up

As a follow-up to Making Email Follow-Up My Top Priority I wanted to provide a sample email that you can use as your response to an initial inquiry for apartment leasing information.
I can’t stress the importance of follow-up enough.  Especially in reference to email contact because prospects who send an email expect a quick response.  [...]

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Why Should I Make Email Follow-up My Top Priority?

Hopefully you were able to answer this question pretty easily. If not, you should make email follow-up a top priority because NO ONE ELSE is doing it!  I’m directing this to everyone, but I’m speaking from the perspective of a property management professional.
What really puzzles me about this entire scenario is that this information isn’t [...]

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Grammar Matters, Even Online

Is it just me or does it seem like people have completely forgotten how to write properly? In today’s world of Instant Messages, text messages, and Twitter, shorter and faster communication seems to have become the norm, even when it comes to business communication.
For some reason Internet slang never really became part of my vernacular [...]

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10 Tips For Leasing Success

“You Must Be Present To Win” - In order to get leases you must be there - you have to be dedicated to your product and ready to sell and you have to be at work (seriously, show up everyday and remember that in most cases weekends are the busiest times for leasing, so think [...]

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Service Recovery: How Kroger Regained My Business

For those of you that have not been keeping up, I had a very bad customer service experience at a Kroger Signature grocery store a few days ago. I wrote about it as an example of how following a policy to the “letter of the law” can turn away customers, especially when the policy [...]

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Email Follow-up: Easy & Effective

Anyone who is reading this probably already knows how the Internet and online leads can increase your sales if handled effectively. Unfortunately, most individuals in sales positions (notice I did not say “salespeople” as that’s an earned title) ignore the power of the leads they have right in front of them. Chances are [...]

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